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  News Home » March 2005

Levitra Ad taken off air following FDA order

May 25 2005

In a Press Release, Food and Drug Administration (FDA) informed that there is no substantial evidence or substantial clinical evidence demonstrating that Levitra is superior to other (Erectile Dysfunction) treatments.

The drug-makers responsible for Levitra will comply with the FDA‘s order, said Michael Fleming, Glaxo spokesman.

Sales of Levitra in 2004 totaled USD 248 million, according to the companies‘annual reports. The ad was produced by the Quantum Group.

The FDA said reminder ads can only call attention to a drug and cannot say how to use the drug or how well the drug might work.

According to FDA, the totality of the Levitra online TV ad also represents or suggests that the drug "will provide a satisfying sexual experience from the female partner‘s perspective."

Source: http://www.obviousnews.com/breakingnews/stories/obviousnews-5513610.html

 

 


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